Part of the Inception family since 2017, Herzog has led transformative growth initiatives to help solidify the company’s standing as a global leader in reproductive medicine
HOUSTON, Jan. 7, 2025 /PRNewswire/ — Inception Fertility™ (Inception), North America’s largest provider of comprehensive fertility products and services, announces today the appointment of Leigh Herzog as Chief Operating Officer (COO).
Herzog joined Inception in 2017 and most recently served as Executive Vice President of Operations, where she was responsible for the financial performance and strategic growth operations of Inception’s brands and clinic sites within the company’s Eastern division. Most notably, Herzog led significant P&L expansion for several clinics within Inception’s clinical network, The Prelude Network®, including NYU Langone Fertility Center and Reproductive Biology Associates.
Herzog takes over for Mark Kehoe, who has served as Inception’s COO since 2018 and whose leadership helped grow the company into the global fertility leader it is today. “Mark has been a steady hand and an instrumental leader, guiding us through significant milestones and helping shape the strong foundation we stand on today,” says TJ Farnsworth, Chief Executive Officer and Founder of Inception Fertility. “Leigh has equally been a driving force behind our growth and success, and we are excited for the opportunities that lie ahead for Inception under her leadership.”
Herzog’s appointment represents a seamless transition that keeps Inception firmly anchored in its mission to improve patient journeys for those who need quality reproductive healthcare services to build their families.
“It has been an honor to drive growth across the Inception family over the past seven years. I look forward to serving as our COO, where I can further advance Inception’s vision, mission, and leadership in the field of reproductive medicine,” says Herzog.
To learn more about Inception Fertility and its family of brands, please visit inceptionfertility.com
About Inception Fertility™
Inception Fertility™ (Inception) is a family of fertility brands committed to helping patients build their own families. Built by patients for patients, Inception’s purpose is to achieve the highest bar in experience, science and medicine in an effort to enhance each patient’s experience and achieve better outcomes.
Inception’s medical experts are leading pioneers in fertility care. Our doctors are some of the first to use breakthrough assisted reproductive technologies (ART) – including in vitro fertilization (IVF), preimplantation genetic testing (PGT) and fertility preservation services – and they continue to lead the industry by building on these technologies by through development, research and thought leadership.
Through its growing family of national organizations – which includes The Prelude Network®, the fastest-growing network of fertility clinics and largest provider of comprehensive fertility services in North America; MyEggBank®, one of the largest frozen donor egg banks in North America; BUNDL Fertility™, a multi-cycle fertility service bundling program; HavenCryo™, a long-term reproductive preservation and storage solution provider and NutraBloom®, a premium lifestyle brand with expertly formulated supplements to support individuals’ health and wellness goals for preconception – Inception is working to deliver on its promise to push the envelope of what is possible for exceeding patient expectations.
About The Prelude Network®
The Prelude Network® (Prelude), the fastest-growing network of fertility clinics and largest provider of comprehensive fertility services in North America, is the clinic network of Inception Fertility™ – a family of fertility brands that touches every part of the fertility journey, including diagnostics and treatment to financial accessibility.
Each clinic, as part of Prelude, is committed to delivering the highest level of personalized fertility care by the nation’s leading reproductive endocrinologists, embryologists and practitioners by focusing on an excellence in science, medicine and the patient experience. The growing Prelude Network has more than 90 total locations nationwide, offering a wide range of fertility services including egg freezing, IVF, genetic testing, LGBTQ+ fertility options, and egg/embryo storage, among others.
Those clinics within Prelude include Aspire Fertility Austin (Texas); Aspire Fertility Dallas (Texas); Aspire Fertility McAllen (Texas); Aspire Fertility San Antonio (Texas); Aspire Houston Fertility Institute (Texas); Advanced Fertility Center of Chicago (Illinois); Center for Reproductive Medicine (Florida); Indiana Fertility Institute (Indiana); IVFMD (Florida); Main Line Fertility (Pennsylvania); NYU Langone Fertility Center (New York); NYU Langone RSNY (New York); Pacific Centre for Reproductive Medicine (Canada); Pacific Fertility Center (California); Regional Fertility Program (Canada); Reproductive Biology Associates (Georgia); Reproductive Science Center of New Jersey (New Jersey); Tennessee Fertility Institute (Tennessee), and The Reproductive Medicine Group (Florida).
MEDIA CONTACT:
Mia Humphreys
239-297-6592
[email protected]
SOURCE Inception Fertility
