MIAMI, Nov. 22, 2024 /PRNewswire/ — No Sleeping is a lifestyle, movement, and culture based in Miami, Florida. Its founders, Carlos Antonio Del Valle and JR Jensen, believe the No Sleeping brand is a mindset. The No Sleeping culture includes a coffee brand, podcast, and running club.
“It’s a way of life expressed through ventures that are authentic to who we are. The running club embodies wellness and community, allowing us to create a meaningful impact both nationally and online through running. No Sleeping in the Trophy Room is an educational platform where athletes, entertainers, entrepreneurs, and thought leaders share their knowledge, inspiring others through authentic storytelling. No Sleeping Coffee is a reflection of this lifestyle—a fuel for that extra 10% of the effort it takes to achieve greatness. Sourced from the high elevations of Colombia, it’s a premium artisan coffee crafted for those who refuse to settle,” explains Carlos.
No Sleeping Running Club just wrapped up a legendary “3-Mile Run” in Las Vegas in collaboration with Drink Champs host Noreaga. Monster Energy, Juicy Juice Bar, Municipal Clothing, and Rewind It 10 sponsored the event.
After completing the run, Noreaga said, “Some people I have never met before, but guess what? You are my family, and I am now yours.” This statement embodies the No Sleep Running Club’s goal to build a community aligned with the core values of balance, wellness, and entrepreneurship.
No Sleeping Running Club currently has over 500 members with additional members online nationwide. In 2025, No Sleeping plans to scale and expand through brand partnerships. Visit YouTube for a recap of the above-mentioned event or go to nosleeping.co to learn more about the brand’s verticals.
Media Contact:
Nickie Robinson
212-380-3385
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SOURCE No Sleeping