Regardless of whether you are a content writer, SEO expert, or webmaster, you are always looking to get a top position in SERPs. The rapid growth of the online market has made it difficult to get the desired position in the search results.
One of the main problems in this regard that you have to face is duplicate content. No doubt, it is almost impossible to write 100% unique content that has no matches on the internet.
But it is important to publish unique content on your website if you want Google to rank your blog. Without paying attention to this factor, you will find it pretty complicated because it harms your SEO efforts.
Some webmasters thought in the past that duplicate content or plagiarized blog does not affect the ranking. But the Google search advocate has made it clear that your content should be 100% unique if you want smooth progress in SERPs.
The main task to write this blog is to tell you about plagiarized or duplicated content in detail. For better understanding, we have written this blog in two separate sections.
First, we will discuss how it will affect your SEO. Then, we will show you some beneficial tips that you can adopt to avoid duplications in your content. Let’s have a look at the following sections one by one for better understanding.
What is plagiarized or duplicate content?
Many writers think that plagiarism and duplications are two different terminologies. You should make this doubt clear that both terms are mostly used for the same purpose.
When you have found some copied lines or paragraphs in your content with another source on the internet, you will be found guilty of plagiarism or duplication.
It has become common to find some proportion of your content under this dimension because of huge data availability. Therefore, you can say that it might not be possible to draft unique content in the first turn.
This is where you will find our tips to avoid plagiarism or duplication useful for you. Before that, you should have a quick overview of different types of plagiarism or duplication.
There are two main types of plagiarism that you may have to face. First of all, you might be getting matches in your content with your previously written blogs.
When you have to write multiple blogs on the same topic, you will definitely get the same words or lines in your content. It is because you can’t be creative enough to write unique content every time.
The second type of plagiarism is external duplication. When you are getting data from a limited number of websites or blogs, you will accidentally copy their words or lines.
In such a case, you will also be found guilty of duplication and you have to face consequences. Now, you have got enough information about plagiarism. Let’s have a look at those factors of SEO that will be affected by plagiarism.
How does duplicate content affect your SEO?
According to many experts, Google analyzes 200 SEO factors to rank a website in SERPs. Not all those factors are affected by plagiarized content but only a few will be affected.
We have done deep research and enlisted those factors that would be affected most from the SEO factors list. Here are those factors with a brief description to give you a better idea.
1. Reduce Organic Traffic
When it comes to discussing plagiarism’s harmful impacts, there is no doubt that you will never get ranked. Google hates plagiarism and will never rank those pages that have been found with duplicated content.
In turn, you will never get exposure to your desired audience. It is because no one will know that you even exist in the digital market or on the internet.
Therefore, you will not get your desired organic traffic on your page or website. It will be a huge disaster because you have invested a lot of money and time to get progress.
So, you can say that a single mistake will ruin your website’s progress and will never let you rank in SERPs. No matter, how much SEO efforts or techniques you have adopted for ranking, you will never get your desired outcomes in the end.
2. Indexing Issues
The second main issue that you will get in the way of your website’s progress due to duplicated content is indexation. It has been seen that Google does not index those pages that it has found with plagiarized content.
No doubt, Google has the most advanced algorithm but the crawler system of the search engine is not efficient enough. In simple words, it can’t properly get an idea of which page is original and which is duplicated.
It also happens if you have set the same URL for multiple pages. In turn, it will not index your pages and you will not be shown to people on the internet. So, you can say that Google will not index pages with duplications.
Tips to avoid duplications in your content
When you have got an eye on the harmful impacts of duplicate content on your SEO techniques, you must be looking for a way to get rid. No doubt, you have found multiple techniques on the internet with guaranteed outcomes.
Mostly, you will not get effective results after following those hard methods. That is why we have enlisted only 5 tips that will provide you beyond expectation outcomes.
1. Don’t rush
First of all, you should be in a hurry while writing on any topic of your desires. It is one of the main causes that will lead you towards self-plagiarism.
When you are writing to meet the deadline at the last hour, you will not be able to write something out of the box. In simple words, you can keep repeating the same words and ideas throughout the content.
Additionally, you will get plagiarism with your previously published articles on the same topic. Therefore, you should not wait for the deadline and start writing on your desired topic just after getting the requirements.
2. Check Plagiarism
When you have written your blog or article after comprehensive analysis and with complete focus, you should find a tool to check plagiarism. With an efficient tool, you will be able to get an in-depth overview of your content.
The only thing that you have to do is to insert your text inside the given text insertion box. After this, you will find a button just below the box that will dictate the tool to start checking.
The tool will compare your content with its database or all the published pages on the internet. In the end, you will be shown how much content is unique and how much is found copied or duplicated.
In turn, you can easily take measures to remove or rewrite those lines with great care to protect the meanings of the content.
3. Cite every source
The most common thing that leads a writer towards guilt of plagiarism is an insufficient citation. It is a common conception to don’t cite the source from where you are getting information.
Mostly, a writer only gives a source link to high authority websites and leaves the lower ones. If you are also following this method and not citing the low authority sites, you are going in the wrong direction.
It is because you might have to face copyright strikes using DMCA from those websites or platforms. In such a case, you may have to remove that specific page or Google will de-rank your entire website from the SERPs.
To avoid all such conditions, you should cite every source from where you are getting facts and figures for your article or blog. By doing this, you will give authority to that specific website. So, neither Google nor that platform will take action against you as it is not considered plagiarism.
4. Rewrite duplicated sentences
Sometimes, you might not be able to cite the source because you may have some generic lines or sentences. In such a way, the only thing that you can do is to remove that specific part of your content.
It might not be right for you because the entire structure and meaning of your blog will be changed. Therefore, the best way is to rewrite those lines properly by keeping the context nature in your mind.
If you are unable to do this manually, you can use a paraphrasing tool for this task. It will analyze your content and rephrase it accordingly without harming the core meanings.
5. Be creative
If nothing is working for you from citation and rewriting dimensions, you should try to be creative. The main reason for plagiarism is limited research that you might have been doing before writing.
To be creative, you should think out of the box or read between the lines of already published blogs. In turn, you will be able to know the intentions of the writer or reader at the same time.
This analysis will help you in drafting the best article for your website or any of your customers. Being creative will not only let you avoid plagiarism but help you in getting success in the field of writing.
Final Wrapping
In the above guide, we have discussed step by step the harmful impacts of duplicated content on SEO and tips to avoid it. You should read this blog with complete focus if you are feeling it hard to survive in the writing field.
It will help you in drafting a blog that will be liked by your customer and readers. In short, these tips would help be successful in this field as well as writing with full confidence.
