Customer loyalty is the foundation of any successful business. While gaining new clients is vital, keeping existing customers and driving referrals can contribute significantly to long-term expansion. Businesses that provide unique and memorable experiences are …
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The Ultimate Guide to Customer Retention
There’s an old adage in retail: “It takes months to find a customer and only seconds to lose one.” Study after study has shown that the act of building a loyal customer base is one …
Continue readingHow to Retain Your Customers Using Social Media
Do you use social media platforms for branding purposes? Do you use it for making your business known and attracting new users your way? Of course, you do! But do you use it to keep …
Continue readingFour P’s Of Customer Retention
It has been approximately 40 years since marketing professor (and subsequent guru) Dr. Philip Kotler coined the concept of the four P’s of marketing – product, price, place, and promotion. While still valid today, Kotler’s …
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