Managing an apartment complex is no easy task.
Other than ensuring that the buildings, facilities and equipment are in a good condition, apartment managers also have to find a way to communicate effectively with residents.
The advancement of mobile technology has significantly improved communication between apartment managers and residents.
Now, many apartment management teams are using SMS text messaging to send notifications to their tenants, and this has brought apartment communities closer together and enhanced safety in apartment complexes.
Why Text Messaging?
Before the advent of text messaging, apartment managers would communicate with their tenants either by knocking on their doors, posting messages on bulletin boards or making phone calls.
Most of these communication methods are very time-consuming, and they do not ensure that the notifications will be received.
A study commissioned by SinglePoint revealed that SMS text messages have an open rate of more than 99 percent, and about 90 percent of them are read within three minutes.
By using text messaging, apartment management teams will be able to get their messages across to almost every tenant.
This gives them the peace of mind that their tenants are staying informed, and the immediate and personal nature of the messages will make them seem important to the recipients.
Additionally, SMS bulk messaging eliminates the need to walk up to every apartment or dial every tenant’s phone number by hand, which can save a lot of time and effort.
Another advantage of text messaging is that it enables apartment managers to know the number of messages that were successfully sent and identify messages that were or were not opened.
Improved Communications in Apartment Complexes
An increasing number of apartment complexes are harnessing the power of text messaging to perform a wide range of communication tasks.
Text messaging provides an easy and effective way for them to notify their tenants about severe weather, power outages, emergencies, special events, upcoming construction, maintenance alerts, service interruptions, HOA fee deadlines, overdue rent and others.
It can also be a life-saving tool in the event that children or pets go missing, or criminal activities such as robberies and burglaries occur in or around the apartment complexes.
According to an article entitled “Keeping Apartment Communities Safe with SMS Text Messaging“, text messaging can significantly improve safety in apartment complexes, because it is the best way to reach a large number of people instantly.
Apartment Complexes Up to Speed on Technology
In order to provide optimal convenience and safety for their tenants, some apartment complexes are using text messaging software solutions to enhance communication within their communities.
Two examples of these apartment complexes are Waterford Apartments in Columbia, South Carolina and The Pointe at Midtown in Raleigh, North Carolina.
Residents in these apartment complexes can sign up to receive messages from the apartment management teams and manage all notifications from a text message system called ResidentPortal.
Apartment complexes that have not started using SMS text messaging to communicate with their tenants should do so as soon as possible, because it can help them save valuable time and effort, and build happier and safer apartment communities.
About the Author: John McMalcolm is a freelance writer who writes on a wide range of subjects, from social media marketing to running a small business.